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Uniregistry

Product Marketing Manager

Marketing – Austin, Texas
Department Marketing
Employment Type Full-Time
Minimum Experience Experienced

Uniregistry Corp. is seeking a Product Marketing Manager to join our team at our head-quarters located in sunny Grand Cayman, Cayman Islands. 

Why Uniregistry?

We are an internet technology company based on the most developed island in the Caribbean. If you are looking for a change and love endless sunny days, then Uniregistry is your next big adventure! We are a highly dynamic company with innovative ideas and a laid back atmosphere. Not to mention our office is located across the street from the Caribbean Sea. Intrigued? Keep reading…

We are looking for a technologically savvy visionary who is a great storyteller who can bring our products to life. The right candidate will be able to very quickly get to know our target customers and competitors, and design and execute a product marketing vision that will maximize our conversion and market share.

The ideal candidate will: 

  • Be the in-house expert on our competition and our customers.
  • Define Uniregistry market opportunity as related to your product segment.
  • Work with Business Leads to develop the target audience for new products through research, competitive analysis, and data-driven insights, and use that to create clear positioning and messaging that will resonate with our target audience.
  • Collaborate with our Product Manager, Development, and Product Design teams as products are being built and tested to reinforce customer needs and position the product appropriately.
  • Develop and communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of our products.
  • Work in collaboration with our Product Manager to launch new products and releases and manage the cross-functional implementation of the marketing plan.
  • Create the go-to-market plan for new products, by collaborating closely with product management, and other cross-functional teams to determine effective launch strategy by identifying the key audiences, messaging points, communication channels, and measurement plans.
  • Manage beta and pilot programs for new product launches to assess customer adoption criteria and influence feature prioritization for launch.
  • Conduct marketing campaigns with a strong sense of driving user engagement.
  • Develop competitive benchmarking and content to position against our competitors.
  • Compile customer testimonials and case studies for external and internal use.
  • Develop and maintain relationships with Team Leaders in our Development, Customer Support, Finance, Product, Design, and Leadership Team.
  • Play a leadership role in resolving unclear direction for the products you are responsible for.

Qualifications:

  • 5+ years of work experience in online product marketing management.
  • Previous B2C experience is preferred.
  • Previous online vs physical product experience preferred.
  • Experience managing all aspects of a successful online product launch throughout its lifecycle.
  • Solid technical background with experience in a web software development environment.
  • Excellent leadership skills and ability to build strong relationships across teams.
  • A proven track record of cross-functional multi-stakeholder management product marketing management for software initiatives with multiple stakeholders.
  • Strong balance of both analytical and creative thinking.

Nice to haves: 

  • Previous experience with domain names, web hosting or domain parking.
  • Experience with integrations of third-party systems and APIs.

Perks:

  • We offer a relocation package to all new employees to the island!
  • We provide our team members with fresh, local, organic gourmet breakfast and lunch. You won’t go hungry at Uniregistry!
  • We pay 100% of the medical premiums for our team members and 50% premiums for their dependents.
  • Onsite gym!
  • Warm, and inviting work space with ergonomic desks that can raise and lower to maintain optimal health in an office environment.
  • A competitive package is offered, commensurate with experience. 
  • The opportunity to live on a beautiful, developed Caribbean island with endless breathtaking sunsets!

Office Location:

Grand Cayman, Cayman Islands. We are also open to relocation to our Newport Beach, CA or Manchester, UK subsidiaries.

Learn more: https://uniregistry.com/about or https://www.themuse.com/companies/uniregistry/office

*We are recruiting for this position in-house and will reach out to recruiters if needed.

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  • Location
    Austin, Texas
  • Department
    Marketing
  • Employment Type
    Full-Time
  • Minimum Experience
    Experienced
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